The Best is the Enemy of the Good

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In the relentless pursuit of economic excellence, policymakers, businesses, and governments often find themselves trapped in the quest for perfection. The desire to implement the “best” solutions, policies, and reforms can overshadow practical, achievable strategies that yield tangible results. This classic paradox – the best is the enemy of the good – serves as a reminder that incremental, realistic progress often surpasses ambitious but unattainable ideals.

1. The Perfection Trap in Economic Policy

Economic policies are frequently delayed or abandoned in search of flawless frameworks. Whether it’s crafting an ideal tax system, a comprehensive labor reform, or the perfect stimulus package, the risk of endless revisions and debates can lead to inaction. The cost of inaction, however, can be significant – stagnant growth, widening inequalities, and missed opportunities for structural improvements.

For example, India’s GST rollout faced criticism for its initial flaws. However, had policymakers waited for a “perfect” version, businesses would have continued to suffer from complex state-level tax regimes for years. The phased approach allowed for learning, adjustments, and gradual optimization.

Lesson: Implement feasible solutions and refine them over time rather than waiting for perfect blueprints.

2. Overambitious Reforms and Policy Paralysis

Ambitious reforms often come with high risks and complex trade-offs. Developing economies, in particular, face constraints such as limited fiscal capacity, institutional weaknesses, and political opposition. Pursuing grand reforms without addressing these underlying challenges can lead to failure or public backlash.

Consider large-scale infrastructure projects that aim to modernize transportation networks. Aiming for cutting-edge technology without assessing ground realities—land acquisition, environmental clearances, and local governance—can stall projects for decades. Conversely, adopting affordable, good-enough solutions can deliver quicker results and economic benefits.

Case in Point: Japan’s post-war recovery focused on pragmatic industrial policies, emphasizing incremental improvements (kaizen) over radical transformations. This approach allowed for steady economic expansion, establishing Japan as a global economic power.

3. The Business Angle: Innovation vs. Practicality

In the corporate world, the obsession with groundbreaking innovation can sometimes prevent companies from capitalizing on existing technologies or market gaps. Many startups fail because they chase revolutionary products instead of refining existing offerings.

Apple’s iPhone wasn’t the first smartphone, nor was Amazon the first e-commerce platform. Their success lay in doing good enough better than competitors – refining existing products and gradually innovating.

Strategy: Companies should adopt a dual-track approach – pursue disruptive innovations while simultaneously strengthening incremental improvements in existing products and services.

4. Sustainable Development: A Gradual Path to Progress

The climate crisis exemplifies the dangers of striving for ideal solutions. Nations debate ambitious carbon neutrality targets, yet practical steps like energy efficiency, afforestation, and gradual fossil fuel reduction are often delayed.

Countries like Denmark and Germany illustrate how small-scale renewable energy initiatives can pave the way for larger national strategies. By starting with localized wind farms and solar grids, they built the foundation for broader transitions.

Key Takeaway: Instead of setting unreachable climate goals, nations should focus on pragmatic, scalable initiatives that contribute meaningfully to long-term sustainability.

5. Balancing Idealism with Pragmatism: A Policy Framework

To navigate the fine line between ambition and practicality, policymakers should:

Set Achievable Benchmarks – Break down larger goals into smaller, implementable phases.

Prioritize Low-Hanging Fruits – Address the most pressing and solvable problems first.

Adopt Flexibility – Policies should allow for adjustments based on evolving economic conditions.

Encourage Stakeholder Participation – Engage businesses, communities, and civil society in the reform process.


Example: The Indian government’s Digital India initiative began with simple digitization efforts in public services, gradually expanding into fintech, e-governance, and AI integration. This step-by-step approach ensured scalability without overwhelming public institutions.

6. Progress Over Perfection

The pursuit of economic excellence should not come at the cost of attainable progress. By embracing the philosophy that good enough is often better than perfect, economies can sidestep the paralysis of overambition. Whether in public policy, corporate strategy, or social reform, recognizing the value of incremental progress fosters resilience, inclusivity, and long-term prosperity.

In a world marked by uncertainty and rapid change, moving forward – even with imperfect solutions – is often the wisest path to economic growth.

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